Available for Consulting & Advisory

Music.Technology.Vision.

I'm Andy Prinz, a Swiss music executive, producer, composer, former A&R director, and consultant based in Switzerland, driven by a lifelong passion for innovation at the intersection of music, technology, and creativity. With over 30 years in the industry — starting as a songwriter and musician in 1993 — I've earned gold and platinum certifications for my own productions and several projects as an A&R.

As founder of Andy Prinz Publishing (est. 1999) and experienced co-founder of labels like Offshore Music, FSOE, and LIVANA MUSIC, I empower artists and creators with tailored publishing, career consulting, tech advisory, visionary A&R, and talent development — now enhanced by AI-driven tools, agentic architecture, and custom software.

Andy Prinz, Swiss music executive, producer, and consultant

Andy Prinz

Music Executive · Switzerland
ProducerA&RConsultantAI Pioneer
available
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Years in Music
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Published Songs
Platinum Certified
Gold Certified
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Global Partners

"At the intersection of music and technology, I've learned that the best results come from bold thinking, emotional intelligence, and an entrepreneurial mindset."

"I don't just stay on beat — I help define what's next."

— ANDY PRINZ
what I do

Services & Expertise

Whether you're a musician, writer, or music-tech startup, I'm here to bridge connections in this ever-evolving landscape.

Consulting & Advisory

With over 30 years of hands-on experience, I deliver tailored advice on career development, contract negotiations, market trends, publishing strategies, and monetization. Through multiple mandates and commission-based deals alongside 35+ international partners, I connect artists, publishers, labels, managers, and investors with exactly the right providers — spanning funding, catalogue acquisition, playlist strategy, booking, analytics, phygital experiences, ticketing, and Web3.

StrategyContractsNetworkingInvestorsWeb3

Music & Production

Since 1993 I've written, produced, and remixed for top artists, shaped careers at major and independent labels, and co-founded multiple imprints. My publishing catalog spans 700+ songs with releases from artists like Aly & Fila, Bjorn Akesson, Ferry Tayle, Pull n Way, DJ Tatana, and many more — including gold and platinum certified productions. Available for A&R consulting, talent scouting, publishing partnerships, co-productions, and creative direction.

A&RPublishing700+ SongsProduction
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AI & Technology

As an early adopter, I bridge traditional music with emerging technologies — from autonomous AI agents and custom-built software to generative audio and voice-model training. Key developments include label and publishing management systems, audio editing software and plugins, and intelligent automation workflows. I offer tailored AI solutions and advisory for startups, labels, and artists — covering LLM frameworks, prompt engineering, and Web 4.0 architectures.

AI AgentsSoftwareWeb 4.0Automation
since 1991

The Journey

Three decades at the intersection of music, business, and technology — as a creator, executive, and innovator.

JOB
VENTURE
MILESTONE
MUSIC
CURRENT
1991MUSIC

DELAY — The Beginning

Co-founded synthpop-industrial band DELAY. Various singles and 4 albums, first record deal in Germany, and tours across Germany and Switzerland. The spark that started it all.

1996JOB

City Disc

Store Manager — purchasing and sales of audio/video media. First professional steps in the music retail industry. During this period, built my first home studio with HD recording — laying the technical foundation for everything to come.

1997JOB

Jecklin Soundlab

Sales Manager for professional studio equipment — studio software, hardware, synthesizers, and audio interfaces. In parallel, first Techno-Trance releases with project And-E & Mac Lane, marking the shift from synthpop to electronic dance music.

1999VENTURE

Andy Prinz Publishing Founded

Founded the publishing company. Full creative and strategic responsibility — independent publishing house and catalog. The foundation for everything that followed. Early highlight: track "Swallow It Down" featured on the massive Twilo Vol. 1 compilation by Junior Vasquez.

2000JOB

SDS Music Factory

Product Manager and B2B Sales. Go-to-market strategy for Steinberg (Cubase, Nuendo), Propellerheads (Reason), TC Works (PowerCore), MindPrint, Prosoniq. Technical product demos across Switzerland.

2001MILESTONE

DJ Tatana — Gold Certified

Went fully self-employed as a full-time producer. Produced and co-wrote DJ Tatana "Words" — 15 weeks #1 on Swiss charts. Contributed to platinum album "Superpop" (Warner Music). DJ Jaro's "Turn The Night" for Sony Music.

2004VENTURE

OFFSHORE MUSIC & FSOE

Founded OFFSHORE MUSIC (LC13481). Signed York and Aly & Fila — developed them from early stage to internationally recognized top-tier DJs. Co-launched FSOE sublabel. Remix for Armin van Buuren. Hosted own radio show and "World in Motion" compilation series.

2006JOB

EMI / Universal / Sony — Freelance

5+ years as compilation curator, licensing specialist, and freelancer. Gold Award for the Street Parade 2006 compilation and production of the official anthem "Move Your Mind".

2008MUSIC

First Solo Album — Distant Horizon

Released debut solo album "Distant Horizon" (partially co-written with Raz Nitzan). Productions featured on playlists from Tiësto and Armin van Buuren.

2010MUSIC

Divergence — Second Solo Album

Released second solo album "Divergence". Publishing catalog grew to 700+ songs; deals with Sony ATV Music Publishing, Ultra Music, ROBA, Cloud 9, and more.

2012JOB

iMusician Digital

Content & Digital Manager. Consulting for international artists in digital distribution, SEO, YouTube monetization. Board member at Swiss music association "Musikschaffende" (now SONART).

2016MUSIC

Pull n Way & EPIC DANCE

Formed Swiss pop-electronic girlband Pull n Way. Produced singles "Let Me Fly" and "Inside Out." Brand deals (OPPO etc). Co-launched EPIC DANCE label (Sony Switzerland). Voice-model launch via voice-swap.ai (2023).

2017JOB

Musikvertrieb AG — Director of A&R

From Promotion Manager to Director of A&R and Executive Board Member at Switzerland's leading independent distributor. Strategic lead for A&R, artist development, digital marketing. Remix for Schiller's "Lichtermeer".

2018MILESTONE

A&R Work

Amplified Luca Hänni's Eurovision hit "She Got Me" (4× Platinum). Signed Lazer Boomerang — nearly 100 million streams via TikTok/Bilibili viral strategy. Also A&R for Pull n Way (album "Colours"), CRIMER, and many more.

2021VENTURE

LIVANA MUSIC AG & Web 3.0

Built and scaled new label & publishing company LIVANA MUSIC AG. Executive Board Member. Signed Chiara Dubey, Mané. First Web3-driven experiences. Bitcoin/Lightning Network nodes. Advisory Board at HYPERY.

2025VENTURE

Full Focus: Andy Prinz Publishing

100% independent. Managing 18+ international mandate partnerships — funding, market intelligence, booking, phygital products, ticketing, tokenization, YouTube monetization, festival tech, UGC, and AI-powered tools.

2026CURRENT

AI & Product Development

Audio software & VST3 plugin developer, AI Agent Architect. Custom label/publishing management systems. Pull n Way relaunch with AI-assisted production. Shaping the future with innovation, vision, and artificial intelligence.

highlights

Key Achievements

🏆

5× Platinum and 2× Gold certified — including DJ Tatana (Warner), Street Parade anthem (EMI), and Luca Hänni (muve recordings)

Production
🎵

700+ songs publishing catalog with international releases; deals with Sony ATV Music Publishing, Ultra Music, ROBA, Cloud 9, and more

Publishing
🎯

Developed Aly & Fila from early stage to globally recognized top-tier DJs; launched project Pull n Way. Remix productions for Schiller, Armin van Buuren, York, and many more

A&R
🚀

Nearly 100 million streams for Lazer Boomerang via TikTok micro-influencer, Bilibili China viral strategy, and direct deals with NetEase

Marketing
🏛️

Co-founded and scaled multiple ventures: OFFSHORE MUSIC, FSOE, LIVANA MUSIC AG, EPIC DANCE (Sony CH)

Business
🌐

Managing 18+ international mandate partnerships spanning funding, analytics, ticketing, tokenization, and Web3

Consulting
🛠️

Custom audio software, VST3 plugins, and label management systems built with AI-assisted development

Technology

Board member at Swiss music association Musikschaffende (now SONART); advisory board member at HYPERY (Web3)

Industry
🤝

Global network — speaker/attendee at ADE, MIDEM, MiCannes, M4Music, Waves Vienna, and more

Network
innovation

AI & Technology

As an early adopter and hands-on builder, I bridge traditional music with emerging AI technologies. From custom software and autonomous agents to generative audio tools, voice-model licensing, and AI-assisted music production.

Dawtimizer PRO+

10 modules, 80+ tools. The professional Windows optimizer built for music producers on any DAW. Scan, fix, optimize — monitor DPC latency in real-time and much more.

→ dawtimizer.app

Audio Software

Finished VST3 plugins and audio software including a sample editor for Windows 10/11 including ARM support. Built with creativity, experience, and AI-assisted workflows.

Autonomous Agents

Custom-built AI agents with persistent memory, learning loops, and agentic workflows. Deployed for client-specific automation and music industry assistance.

MUSIC AGENT & MUSIC PAL

Fully working prototypes for label and publishing management — contracts, leads, royalties, metadata, analytics, audio files, and playlists.

Voice Model "Mylène"

Trained voice model via Voice-Swap.ai for AI-assisted music production and licensing. Early adopter in voice-model technology.

→ voice-swap.ai
expertise

Skills & Expertise

AI & Emerging Tech

AI coding (Claude Code, OpenAI)
Autonomous agents & agentic architecture
LLM frameworks & prompt engineering
Web 4.0 & decentralized architectures
Voice-model training & generative audio

Music Industry

30+ years as creator and executive
Songwriting, production & A&R
Copyright, licensing & publishing
Streaming, Web3 & tokenization
Talent scouting & 360° artist dev

Consulting & Advisory

18+ international mandate partnerships
Music-tech matchmaking & deal brokerage
Advisory boards (HYPERY, MuSee+)
Career consulting & artist management
Market intelligence & trend analysis
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Technical Proficiency

DAWs, audio software incl. development
Web3/blockchain, Bitcoin & Lightning nodes
Label systems (DISCO, Label Engine, custom)
AI coding with Claude Code, OpenAI & more
CMS, analytics, Office 365, Proton, AFFiNE, Canva
events & panels

Events & Mentorship

Conferences & Events
ADE Amsterdam
M4Music (Panelist)
MIDEM & MiCannes
Mastering the Music Business Bucharest (Panelist)
Waves Vienna
SVMV Musiksymposium (Panelist)
IMPALA Board Meetings
Topics
AI in Music
Web3 Technologies
Artist Development
Music-Tech Innovation
A&R Strategies
Also

Active mentor for emerging artists, producers, publishers, startups, and music-industry professionals.

latest

News & Updates

Dawtimizer PRO+ — Windows optimizer for music producers
Mar 2026AI & Tech

Dawtimizer PRO+ Launched

After months of development, Dawtimizer PRO+ is now live — 10 modules, 80+ tools for music producers. Built entirely with AI-assisted workflows and available at dawtimizer.app.

Andy Prinz Publishing — independent consulting and advisory
Nov 2025Publishing

Full Focus: Andy Prinz Publishing

Going fully independent. 100% dedicated to consulting, advisory, and connecting the dots across the global music ecosystem with 18+ international mandate partnerships.

Connecting the dots — music industry networking and partnerships
2025Network

Connecting the Dots

Unlocking music industry success through the power of networking and expert connections. Bridging artists, labels, startups, and brands with the right partners at the right time.

Let's Connect

Whether you're an artist, label, startup, or investor — I'm here to bridge connections in this ever-evolving landscape.

More than consulting — I'm your partner in turning visions into reality.

+41 79 555 01 30
✉ Let's Talk